Broking and advisory firm IIFL Securities has selected Alok Arya as its chief marketing officer (CMO).
Arya was already the Head of Digital, Integrated Media and PR for the Consumer Products division at Piramal Group, went before by senior jobs at Google, Future Group and Tata Housing.
Arya has more than 10 years of involvement of being an effective marketer with digital focus and trusted consultant to senior pioneers across an assortment of Indian and global firms. He has driven development methodologies to assist with proposing driven brands that rejuvenate enormous thoughts. He has faith in wedding the act of computerized methodology with showcasing inventiveness and has gained a top to bottom comprehension of the Indian, glob and the “glocal” consumer.
“We are eager to have Alok with us. With his huge experience across different enterprises and work societies, he will lead higher degrees of development at IIFL. His appointment supports IIFL’s vision to be a digital first pioneer with client commitment and strengthening in charge of it,” said Sandeep Bhardwaj, CEO, Retail, IIFL Securities on Arya’s appointment.
“I’m happy to join group IIFL on its excursion to democratize wealth creation in India“. With client centricity at our center and a solid brand inheritance, it’s an honor working with Sandeep and group towards our desire to turn into the favored decision for wealth creation and monetary prosperity in the nation,” added Arya.
IIFL Securities is currently sped up computerized change and has recruited top quality ability over the most recent one year. It has additionally presented numerous industry first items created by its 200 in number computerized and innovation group in the beyond one year through its ‘IIFL Securities Innovation Hub“.
